Background
* Author or co-author of seven books on various aspects of business.
* Writes frequently on relationship between business and healthcare for small business section of BusinessWeek.com (for examples, go to www.businessweek.com and search under "Gumpert").
* Latest business book is
Burn Your Business Plan! What Investors Really Want from Entrepreneurs.
* Two new editions of previous books recently published:
How to Really Start Your Own Business (4th Edition, more than 60,000 sold) and
How to Really Create a Successful Business Plan (4th Edition, more than 125,000 copies sold).
* 1980s book about business planning has become a classic:
Business Plans That Win $$$: Lessons from the MIT Enterprise Forum (with Stanley Rich, more than 75,000 sold), published by HarperCollins and still in print more than 15 years after its original publication.
* Co-founder of a successful Internet direct marketing agency in 1995 that became a Babson College case study about effectively changing business models and was acquired by a publicly-held company in 1999.
* Has consulted with dozens of entrepreneurs about their startup and growth plans.
* Has spoken to entrepreneurship and trade organizations as well as business students about business planning issues.
* Former staff reporter with
The Wall Street Journal.
* Former small business and marketing editor of the
Harvard Business Review.
* Former senior editor of
Inc. Magazine.
* Graduate of the Harvard Business School's Owners/
Presidents Program
* Graduate of the University of Chicago (BA) and the Columbia University Graduate School of Journalism (MS).
