David E. Gumpert
Text and images can go here.

Selected Works

e.g. Fiction, History, Magazine Articles, etc. goes here
Very brief description goes here
Very brief description goes here
For Entrepreneurs
An Inc. Book
The 4th Edition of This Classic Is Back
A Research Paper
Presented by David E. Gumpert and Julian Lange, Babson associate professor of entrepreneurship, at June 2003 Babson Kauffman Entrepreneurship Research Conference

Quick Links

Authors Guild
Email David Gumpert
Find Authors

Burn Your Business Plan! What Investors Really Want from Entrepreneurs

This provocative view of the business startup process takes issue with the conventional wisdom that preparing a detailed business plan is a prerequisite to obtaining investment financing. It provides a new paradigm for attracting investment, as well as guidance for alternative approaches to impressing investors.